How to Show WooCommerce Products on Your Homepage: A Beginner’s Guide (Reddit Edition)
So, you’re running a WooCommerce store and want to showcase your awesome products right on your homepage? Smart move! This is a great way to grab visitor attention immediately and drive sales. You’ve probably seen discussions on Reddit about different methods, and this guide aims to simplify everything for you, even if you’re brand new to WooCommerce. We’ll break down a few easy and effective ways to accomplish this, avoiding tech jargon and focusing on practicality.
Why Show Products on Your Homepage?
Think of your homepage as the shop window of your online store. Just like a physical store displays its best items upfront, your homepage should do the same.
- Increased Visibility: Customers landing on your homepage immediately see what you offer.
- Reduced Click-Throughs: Instead of having to navigate through several pages, visitors can see featured items right away, shortening the path to purchase.
- Improved User Experience: Makes browsing easier and more intuitive. Imagine walking into a store and instantly seeing what’s popular or on sale – that’s the effect we’re going for!
- Boosted Sales: Showcasing attractive and relevant products can significantly increase your conversion rate.
- `[products limit=”4″ columns=”2″]`: This displays the last 4 published products in 2 columns. The `limit` attribute controls how many products are displayed, and `columns` sets the number of columns.
- `[sale_products limit=”4″ columns=”2″]`: Displays products that are currently on sale.
- `[best_selling_products limit=”4″ columns=”2″]`: Displays your best selling products.
- `[featured_products limit=”4″ columns=”2″]`: Displays products you’ve marked as “featured” in the WooCommerce product settings. (More on this below).
- Go to Products > All Products in your WordPress dashboard.
- Find the product you want to feature.
- Click “Quick Edit.”
- Check the “Featured” box.
- Click “Update.”
- Repeat for all products you want to feature.
- Choose the number of products to display.
- Select the number of columns.
- Filter products by category, tags, featured status, sale status, etc.
- Customize the appearance (fonts, colors, spacing).
- Page Load Speed: Don’t overload your homepage with too many products, as this can slow down your page load time, which hurts SEO and user experience. Optimize your product images to reduce file size.
- Mobile Responsiveness: Make sure your product displays look good on all devices (desktops, tablets, and phones). Most themes and page builders handle this automatically, but always double-check.
- Clear Call to Action: Make it easy for visitors to purchase the products they see. Ensure there’s a clear “Add to Cart” button or a link to the product page.
- Relevance: Choose products that are relevant to your target audience and the purpose of your homepage. Consider highlighting seasonal items or best-sellers.
Method 1: Using the WooCommerce Shortcodes (The Easiest Way)
WooCommerce provides shortcodes – tiny snippets of code that you can insert directly into your pages or posts. These are your best friend for simple product displays.
What are Shortcodes? Think of them like little commands that tell WordPress to display something specific.
How to Use Them:
1. Edit Your Homepage: Log in to your WordPress dashboard, go to Pages, and find your homepage. Click “Edit.”
2. Choose Your Shortcode: WooCommerce offers several shortcodes for displaying products. Here are a couple of common ones:
3. Insert the Shortcode: In the page editor, paste your chosen shortcode directly into the content area. If you’re using the Gutenberg editor (the default WordPress editor), you can add a “Shortcode” block and paste the shortcode there. Make sure you are using the Code Editor.
4. Update and Preview: Click “Update” to save your changes, and then click “Preview” to see how the products look on your homepage.
5. Customize: Change the ‘limit’ and ‘columns’ attributes to fit your design.
Example:
Let’s say you want to display 4 of your latest products in a grid format with 2 columns. You would use the following shortcode:
[products limit=”4″ columns=”2″]
This will display 4 of your recently published products in a 2 column layout on your homepage.
Real-Life Example: Imagine a clothing store showcasing its latest arrivals on the homepage. Read more about How To Upload Products In Woocommerce They might use `[products limit=”8″ columns=”4″]` to display 8 new items across 4 columns.
Method 2: Using Featured Products (Slightly More Control)
Featured products Read more about How To Change Text Size On Woocommerce Checkout Page Country give you more control over what appears on your homepage. You manually designate specific products as “featured.”
How to Use Featured Products:
1. Mark Products as Featured:
2. Use the `[featured_products]` Shortcode: Now that you’ve designated featured products, use the `[featured_products]` shortcode as described in Method 1.
Example:
Let’s say you want to showcase your best-selling t-shirts. You’d mark those t-shirts as “featured” in WooCommerce and then use the shortcode:
[featured_products limit=”4″ columns=”2″]
This will display your chosen t-shirts on your homepage.
Method 3: Using Page Builders (For Advanced Customization)
If you’re using a page builder like Elementor, Beaver Builder, or Divi, you’ll have even more control over how your products are displayed. These plugins often have dedicated WooCommerce widgets that allow you to drag and drop products onto your homepage, customize their appearance, and even filter them by category, attribute, or price.
General Steps (May vary slightly depending on your page builder):
1. Edit Your Homepage with the Page Builder: Open your homepage using your page builder.
2. Find the WooCommerce Widget: Look for widgets related to WooCommerce products. They might be called “Products,” “Product Grid,” “WooCommerce Products,” etc.
3. Drag and Drop: Drag the widget onto your desired location on the homepage.
4. Configure the Widget: Each widget will have settings. You can typically:
Reasoning: Page builders offer a visual way to design your homepage, giving you granular control over the layout and styling of your product displays.
Important Considerations for SEO and User Experience
Testing and Iteration
The best approach is to experiment with different methods and layouts to see what works best for your store. Use Google Analytics to track which products are getting the most clicks and sales from your homepage. Don’t be afraid to make changes based on your data!
By following these simple steps, you can effectively display your WooCommerce products on your homepage and create a more engaging and profitable online store. Remember to start simple, test your changes, and refine your approach based on your results. Good luck!
