How To Show Woocommerce Product Attributes

How to Show WooCommerce Product Attributes: A Beginner’s Guide

WooCommerce product attributes are essential for organizing and showcasing the specific characteristics of your products. They help customers easily filter and find exactly what they’re looking for, which ultimately leads to increased sales and a better user experience. But simply *having* attributes isn’t enough; you need to *display* them effectively. This guide breaks down how to show WooCommerce product attributes, even if you’re a complete beginner.

Why Show Product Attributes?

Imagine you’re selling t-shirts. You might have attributes like “Color,” “Size,” and “Material.” Without displaying these attributes clearly on your product page, customers would have to guess! This is bad for several reasons:

• Confused Customers: They might not be sure if you have the right size or color.
• Lost Sales: They might leave your site to find a seller who is more transparent.
• Increased Returns: If they buy the wrong item due to lack of information, you’ll face returns.
• Poor SEO: Search engines love well-structured data. Attributes help them understand your products better.

Think of online shopping like walking into a physical store. You want to see all the options available easily. Product attributes help you create that “in-store” experience online.

Methods to Display Product Attributes

WooCommerce offers several ways to display product attributes. We’ll cover the most common and straightforward methods:

#### 1. Using the Default WooCommerce Product Page Display

WooCommerce automatically displays product attributes on the product page below the short description (by default). You don’t need any code to do this! Here’s how to make sure your attributes are properly configured to appear:

• Define Attributes: Go to Products > Attributes in your WordPress admin area. Here, you can create attributes like “Color,” “Size,” or “Material.” For each attribute, you’ll define the “Terms” (e.g., for “Color,” the terms might be “Red,” “Blue,” “Green”).
• Assign Attributes to Products: When editing a product, go to the “Product Data” meta box and select the “Attributes” tab. Choose an attribute from the dropdown, and then select the relevant terms for that specific product. Make sure the “Visible on the product page” checkbox is ticked.

Example: For a blue t-shirt, you’d assign the Learn more about How To Protext Your Woocommerce Store “Color” attribute and select “Blue” as the term. For a size “Large” t-shirt, you’d assign the “Size” attribute and select “Large”.

• Save and View: Save the product and view it on your website. The attributes and their values should now be displayed below the short description.

This method is the simplest, and often sufficient for basic needs. However, the styling and placement might not always be ideal. That’s where the next method comes in.

#### 2. Using a WooCommerce Theme with Enhanced Attribute Display

Many WooCommerce themes offer built-in features to customize how attributes are displayed. These themes might provide options to:

• Change the display order of attributes.
• Display attributes in a tab or a sidebar.
• Style the attribute labels and values.

Example: A theme like “Astra,” “OceanWP,” or “GeneratePress” might allow you to display attributes in a dedicated tab alongside the “Description” and “Reviews” tabs, creating a cleaner and more organized product page.

To explore theme options, look in your WordPress admin area under Appearance > Customize or within your theme’s specific settings panel. The location and options will vary depending on the theme you’re using. Refer to your theme’s documentation for specific instructions.

#### 3. Customizing the Attribute Display with Code (For Advanced Users)

If you need more control over the appearance and placement of attributes, you can use code snippets to customize the display. This requires some basic PHP knowledge.

Important: Before modifying any theme files, create a child theme. This prevents your changes from being overwritten when you Read more about How To Export Products Woocommerce update your main theme.

Here’s a simple example of how to display attributes using a custom code snippet:

 <?php /** 
Display product attributes on the product page.
 */ add_action( 'woocommerce_single_product_summary', 'custom_display_product_attributes', 25 ); 

function custom_display_product_attributes() {

global $product;

// Get the product attributes

$attributes = $product->get_attributes();

if ( ! empty( $attributes ) ) {

echo ‘

‘;

echo ‘

Product Details

‘; // Optional heading

echo ‘

‘;

foreach ( $attributes as $attribute ) {

$attribute_name = wc_attribute_label( $attribute->get_name() );

$attribute_values = array();

if ( $attribute->is_taxonomy() ) {

$terms = wc_get_product_terms( $product->get_id(), $attribute->get_name(), array( ‘fields’ => ‘names’ ) );

$attribute_values = $terms;

} else {

$attribute_values = array_map( ‘trim’, explode( WC_DELIMITER, $attribute->get_value() ) );

}

if ( ! empty( Explore this article on How To Show Different Image On Woocommerce Detail Page $attribute_values ) ) {

echo ‘

• ‘ . esc_html( $attribute_name ) . ‘: ‘ . implode( ‘, ‘, array_map( ‘esc_html’, $attribute_values ) ) . ‘

‘;

}

}

echo ‘

‘;

echo ‘

‘;

}

}

?>

Explanation:

• `add_action( ‘woocommerce_single_product_summary’, ‘custom_display_product_attributes’, 25 );`: This line hooks our custom function `custom_display_product_attributes` into the `woocommerce_single_product_summary` action. This action controls what’s displayed on the single product page, and the `25` sets the priority of our function (lower numbers run earlier). Adjust the priority as needed to control placement.
• `global $product;`: This makes the `$product` object available, which contains all the product data.
• `$attributes = $product->get_attributes();`: This retrieves all the product attributes.
• The code then loops through each attribute and displays its name and values. It handles both taxonomy-based attributes (like “Color” or “Size” when configured as global attributes) and custom attributes.
• `echo ‘
  ‘;`: This wraps the output in a `div` with the class “custom-attributes”. You can use this class to style the attributes with CSS in your theme’s stylesheet.

How to use this code:

1. Copy the code.

2. Open your child theme’s `functions.php` file (or use a code snippets plugin).

3. Paste the code into the file.

4. Save the file.

Important Considerations When Using Code:

• Placement: The `woocommerce_single_product_summary` action determines *where* the attributes will be displayed on the page. Experiment with different priorities to achieve the desired placement. Alternatively, you can use other WooCommerce action hooks like `woocommerce_before_single_product` or `woocommerce_after_single_product` to place the attributes in different locations.
• Styling: The code above provides a basic structure. You’ll need to use CSS to style the attribute list to match your website’s design.
• Error Handling: Always test your code Discover insights on How To Woocommerce All Items One Page thoroughly to ensure it doesn’t break your website. If you’re unsure, seek help from a developer.

Making Your Attributes SEO-Friendly

While displaying attributes improves the user experience, you can also optimize them for search engines:

• Use Relevant Keywords: When defining attribute terms (e.g., “Red,” “Blue,” “Large,” “Small”), use keywords that people are Check out this post: How To Migrate Woocommerce likely to search for.
• Use Schema Markup: Implement schema markup (using a plugin or custom code) to provide search engines with structured data about your product attributes. This can help your products appear more prominently in search results.
• Ensure Mobile-Friendliness: Make sure your product pages, including the attribute display, are responsive and look good on all devices.
• Use Alt text on images: For image related attributes.
• Clear naming: Make sure you use clear, descriptive names for attributes and their values.

Conclusion

Showing WooCommerce product attributes is crucial for providing a positive shopping experience and boosting your sales. Start with the simple default display, explore your theme’s options, and consider custom coding for more advanced customization. By optimizing your attribute display, you’ll create a better shopping experience for your customers and improve your website’s SEO. Remember to always test your changes and prioritize a mobile-friendly design. Good luck!