Show Product Price Anywhere on Your WooCommerce Page: A Beginner’s Guide
Want to display your WooCommerce product prices in more strategic locations on your website? Maybe you want to highlight a special deal on your homepage or display a product price in a custom-built landing page. This article is your easy-to-follow guide, specifically designed for WooCommerce newbies! We’ll explore how to show product prices anywhere on your page, no advanced coding knowledge required.
Why Display Product Prices in Different Locations?
Think about it: visibility is key to sales. Imagine you’re selling a course. Instead of forcing visitors to click through to the product page, you can prominently display the price near a compelling testimonial on the homepage. Here’s why you might want to display prices in different spots:
- Increase conversions: Placing the price near a call to action button makes it easier for customers to buy.
- Highlight promotions: Showcase special sale prices directly on your landing pages or promotional banners.
- Improve user experience: Provide instant price information, saving customers a click and improving their browsing experience.
- Create custom product showcases: Build unique landing pages with a tailored layout and price integration.
Methods for Displaying WooCommerce Product Prices
There are several ways to achieve this. We’ll cover the simplest and most newbie-friendly:
1. Using a Shortcode (The Easiest Method)
2. Using PHP Code (More Advanced, but Powerful)
Let’s break them down.
1. Using a Shortcode (The Easiest Method)
WooCommerce provides a built-in shortcode that makes displaying product information incredibly easy, including the price! Shortcodes are essentially snippets of code enclosed in square brackets, that WooCommerce recognizes and replaces with the corresponding product information.
The shortcode we need is `[woocommerce_price]`.
How to use it:
1. Get the Product ID: Navigate to your “Products” in the WordPress admin area. Hover over the product you want to display the price for. You’ll see the product ID in the URL (e.g., `post=123`). Note down this ID.
2. Insert the Shortcode: Edit the page, post, or widget where you want to show the price. In the WordPress editor, add a “Shortcode” block (if you’re using Gutenberg) or just type the shortcode directly into the content area (if you’re using the Classic editor).
[woocommerce_price id=”123″]
Replace `123` with the actual product ID you noted in step 1.
3. Update and View: Save your changes and preview or publish the page. You should see the product price displayed!
Real-life example:
Imagine you’re selling a “Premium Leather Wallet” (Product ID: 456). You want to display the price on your homepage below a stunning product image. You’d insert the following shortcode:
[woocommerce_price id=”456″]
Reasoning: This is the easiest method for displaying the product price. It’s perfect for beginners who don’t want to touch code.
2. Using PHP Code (More Advanced, but Powerful)
For more control over how the price is displayed, you can use PHP code. This method requires a little more confidence, but it allows for greater customization.
Warning: Editing theme files directly can break your website if done incorrectly. It’s highly recommended to use a child theme or a custom code snippet plugin (like “Code Snippets”) to avoid damaging your theme.
Steps:
1. Install and Activate a Child Theme or Code Snippet Plugin: If you don’t have a child theme, create one. Alternatively, install a plugin like “Code Snippets.”
2. Add the PHP Code: In your child theme’s `functions.php` file (or in the “Code Snippets” plugin), add the following code:
<?php
function display_product_price( $product_id ) {
$product = wc_get_product( $product_id );
if ( $product ) {
echo ‘‘ . $product->get_price_html() . ‘‘;
} else {
echo ‘Product not found.’;
}
}
?>
Explanation:
- `wc_get_product( $product_id )` : This function retrieves the product object based on the given ID.
- `$product->get_price_html()` : This function returns the formatted price string, including currency symbols and sale prices (if applicable).
- `` : This allows you to style the price using CSS (more on that later).
3. Use the Function in Your Template Files: Now you can use this function in your theme’s template files (e.g., `page.php`, `single.php`, or any other template file) to display the price. To use it, add the following PHP code where you want the price to appear:
Replace `123` with the actual product ID.
4. Styling the Price (Optional): To style the price, add CSS rules to your theme’s stylesheet (or using the “Customize” area under Appearance -> Customize -> Additional CSS). For example:
.custom-product-price {
color: red;
font-weight: bold;
font-size: 20px;
}
Real-life example:
You want to show the price of a “Luxury Watch” (Product ID: 789) within a custom section of your homepage. You’ve added the PHP code to your child theme and now want to display it. In your homepage template, you’d add:
Reasoning: This method gives you much more flexibility. You can control the exact placement of the price and customize its appearance using CSS. It’s ideal for creating highly tailored product displays.
Conclusion
Displaying product prices strategically can significantly impact your sales and improve user experience. Start with the shortcode method for its simplicity, and as your confidence grows, explore the PHP code approach for greater control and customization. Remember to always use a child theme or code snippets plugin when adding custom code to your WooCommerce site! Good luck and happy selling!
