How To Show Best Selling Product In Woocommerce

How to Highlight Your Best Selling Products in WooCommerce: A Guide to Boosting Sales

Introduction:

In the competitive world of e-commerce, standing out is crucial. One effective way to grab your customers’ attention and drive sales is by prominently displaying your best-selling products in your WooCommerce store. Showcasing these popular items leverages social proof, instilling confidence in potential buyers and encouraging them to purchase. This article will guide you through several methods to effortlessly highlight your top-selling products, helping you maximize your store’s performance and conversion rates. We’ll cover both built-in WooCommerce features and plugin options, giving you the flexibility to choose the approach that best suits your needs and technical expertise. Let’s dive in!

Main Part:

Why Showcase Your Best Selling Products?

Before we jump into the “how,” let’s understand the “why.” Highlighting your best sellers offers numerous benefits:

• Increased Conversions: Seeing what’s popular makes customers more likely to purchase, as it suggests the product is reliable and well-received.
• Boost in Average Order Value (AOV): When visitors see a popular item, they are more likely to explore other related products in your store.
• Improved Customer Trust and Confidence: Social proof is a powerful tool. Displaying best sellers reassures customers that they’re making a good decision.
• Reduced Bounce Rate: Visually highlighting popular products can engage visitors upon arrival and entice them to browse further.
• Effective Marketing: Best-selling products can be leveraged in marketing campaigns, reinforcing their popularity and creating a sense of urgency.

Methods to Show Your Best Selling Products in WooCommerce

Here’s a breakdown of Check out this post: How To Get Product Attribute In Woocommerce several methods you can use to display your best-selling products:

1. Using the Built-in WooCommerce Shortcode:

WooCommerce provides a simple shortcode to display your best-selling products directly within pages or posts. This is the easiest method for beginners.

• The Shortcode: `[best_selling_products]`
• Placement: Simply insert this shortcode into any page, post, or widget where you want to display your best-selling products.
• Customization (Limited): While straightforward, this method offers limited customization options. You can use attributes like `per_page` and `columns` to adjust the display.

Example: `[best_selling_products per_page=”4″ columns=”2″]` – This will show 4 best-selling products in 2 columns.

2. Creating a Custom Best Sellers Page with Elementor (or your Page Builder):

If you’re using a page builder like Elementor, you have more control over the design and layout of your best sellers page.

• Elementor WooCommerce Elements: Elementor offers pre-built WooCommerce elements, including product grids.
• Filtering by “Best Selling”: When using the product grid element, look for options to filter the displayed products. Most page builders will allow you to filter based on product popularity or total sales.
• Design Flexibility: Elementor provides complete control over the visual appearance of your best sellers page, including colors, fonts, and layout.

3. Using a WooCommerce Plugin:

Several plugins are specifically designed to highlight best-selling products with advanced features. Here are a few popular options:

• WooCommerce Bestselling Products: (Name may vary based on the plugin developer). These plugins generally offer more control over the display, sorting, and filtering of best-selling products. Look for features like custom widgets, shortcodes with more attributes, and the ability to display best sellers based on specific time periods (e.g., last month, last year).
• Advantages of using plugins:
• Advanced Filtering: Filter by category, tags, or attributes.
• Custom Sorting: Sort by sales volume, revenue, or other criteria.
• Customizable Templates: Use pre-designed templates or create your own.
• Widgets and Shortcodes: Easily embed best sellers in different areas of your site.

4. Programmatically Displaying Best Sellers (Advanced):

For developers who need ultimate control, you can use custom code to retrieve and display your best-selling products. This involves querying the WooCommerce database directly.

• Example Code Snippet:

 'product', 'meta_key' => 'total_sales', 'orderby' => 'meta_value_num', 'order' => 'DESC', 'posts_per_page' => 4 // Number of products to display ); 

$loop = new WP_Query( $args );

if ( $loop->have_posts() ) {

echo ‘

‘;

while ( $loop->have_posts() ) {

$loop->the_post();

global $product;

echo ‘

• ‘;

  echo ‘‘;

  the_title();

  echo ‘‘;

  echo ‘

‘;

}

echo ‘

‘;

wp_reset_postdata();

} else {

echo ‘No best selling products found.’;

}

?>

• Explanation:
• This code queries the `product` post type.
• It orders the results by the `total_sales` meta key (which stores the number of sales for each product) in descending order (highest sales first).
• It retrieves a specified number of products (`posts_per_page`).
• The code then loops through the results and displays the product titles as links.
• Important Notes:
• This code should be added to your theme’s `functions.php` file or a custom plugin.
• Customize the code to match your desired display format and styles.
• Consider caching the results to improve performance.

Where to Display Your Best Selling Products

Strategic placement is key. Consider these locations:

• Homepage: Immediately greet visitors with your top performers.
• Category Pages: Highlight best sellers within specific categories to encourage related purchases.
• Product Pages: Suggest best-selling alternatives to encourage upsells or cross-sells.
• Sidebar Widgets: Display best sellers on various pages throughout your site.
• Email Marketing Campaigns: Promote best sellers in your email newsletters.

Conclusion:

Effectively displaying your best-selling products in WooCommerce is a powerful strategy for boosting sales, building trust, and enhancing the overall shopping experience. By leveraging the methods outlined in this article – from simple shortcodes to custom code implementations – you can strategically showcase your most popular items and encourage customers to make purchases. Remember to choose the approach that aligns with your technical skills and desired level of customization. Experiment with different placement options to identify what works best for your audience and optimize your store for maximum conversion. Happy selling!