How To Set A Thank You Page In Woocommerce

How to Set Up a Thank You Page in WooCommerce for a Better Customer Experience

Introduction:

A well-configured thank you page in WooCommerce is more than just a formality. It’s a prime opportunity to enhance your customer experience, reinforce your brand, and drive future sales. After completing a purchase, customers are engaged and attentive, making the thank you page valuable real estate. A generic, default thank you page wastes this potential. This article will guide you through different methods to customize your WooCommerce thank you page, showing you how to create a more engaging and impactful post-purchase experience. We’ll cover everything from Check out this post: How To Release A Sale In Woocommerce simple text edits to advanced custom coding options.

Main Part:

There are several ways to customize your WooCommerce thank you page. Let’s explore the most popular and effective techniques:

1. Editing the Default Thank You Page Content

The simplest method is to modify the default WooCommerce thank you page text. While this offers limited customization, it’s a quick win for adding a personal touch.

• Accessing the Thank You Page: The “thank you” page is automatically generated by WooCommerce after successful order placement. The URL usually looks something like this: `yourdomain.com/checkout/order-received/{order_id}/?key=wc_order_{order_key}`. You *cannot* directly edit this page in the WordPress editor.
• Modifying WooCommerce Templates: You can override the default WooCommerce templates to customize the thank you page. This requires some basic PHP knowledge.
• Create a Child Theme: Always start by creating a child theme to avoid losing your changes when your main theme updates.
• Copy the Template File: Copy the `thankyou.php` file from `wp-content/plugins/woocommerce/templates/checkout/` to `wp-content/themes/your-child-theme/woocommerce/checkout/`. If the `woocommerce/checkout/` directory doesn’t exist in your child theme, create it.
• Edit the Template: Open `thankyou.php` in your child theme and modify the HTML and PHP to display the desired content. For example, you might want to add a personalized message or a link to your social media pages.

 <?php /** 
Checkout Thank You page template
 
* This template can be overridden by copying it to yourtheme/woocommerce/checkout/thankyou.php.
 
* HOWEVER, on occasion WooCommerce will need to update template files and you
 
(the theme developer) will need to copy the new files to your theme to
 
maintain compatibility. We try to do this as little as possible, but it does
 
happen. When this occurs the version of the template file will be bumped and
 
the readme will list any important changes.
 
* @see https://docs.woocommerce.com/document/template-structure/
 
@package WooCommerceTemplates
 
@version 3.7.0
 */ 

defined( ‘ABSPATH’ ) || exit;

?>

<?php

if ( $order ) :

do_action( ‘woocommerce_before_thankyou’, $order->get_id() );

?>

has_status( ‘failed’ ) ) : ?>

<a href="get_checkout_payment_url() ); ?>” class=”button pay”>

<a href="” class=”button wc-forward”>

• get_order_number(); // phpcs:ignore WordPress.Security.EscapeOutput.OutputNotEscaped ?>

• get_date_created() ); // phpcs:ignore WordPress.Security.EscapeOutput.OutputNotEscaped ?>

get_user_id() === get_current_user_id() && $order->get_billing_email() ) : ?>

• get_billing_email(); // phpcs:ignore WordPress.Security.EscapeOutput.OutputNotEscaped ?>

• get_formatted_order_total(); // phpcs:ignore WordPress.Security.EscapeOutput.OutputNotEscaped ?>

get_payment_method_title() ) : ?>

• get_payment_method_title() ); ?>

get_payment_method(), $order->get_id() ); ?>

get_id() ); ?>

Important: Always back up your original template files before making any modifications. Also, stay updated with WooCommerce template updates and ensure your child theme templates are compatible.

2. Using WooCommerce Plugins

Several plugins simplify the thank you page customization process. Here are a few popular options:

• Thank You Page Customizer for WooCommerce: This plugin provides a user-friendly interface for designing your thank you page with drag-and-drop functionality. You can add images, videos, calls to action, and more without any coding.
• NextMove Lite – Thank You Page for WooCommerce: This plugin allows you to create personalized thank you pages to boost conversions and build strong customer relationships.
• Search for “WooCommerce thank you page” on the WordPress Plugin Repository: You will find various other plugins with different features.

Benefits of using Plugins:

• Ease of Use: Plugins often provide a visual interface, making customization accessible to users without coding experience.
• Pre-built Templates: Many plugins offer pre-designed templates that you can quickly adapt to your needs.
• Advanced Features: Some plugins provide advanced features like conditional content, order tracking integration, and social sharing options.

3. Adding Custom Code with Hooks

WooCommerce hooks allow you Learn more about How To Show Out Of Stock In Woocommerce to add custom functionality without directly modifying template files. This is a more advanced technique but offers greater flexibility.

• Common Hooks: Useful hooks include `woocommerce_thankyou` (to add content after the order details) and `woocommerce_before_thankyou` (to add content before the order details).
• Example Code (in your child theme’s `functions.php` file):

 /** 
Add a custom message to the WooCommerce thank you page.
 */ function custom_thank_you_message( $order_id ) { if ( ! $order_id ) { return; } 

$order = wc_get_order( $order_id );

if ( $order ) {

echo ‘

‘;

echo ‘

Thank you for your order! We appreciate your business.

‘;

echo ‘

You can track your order get_view_order_url() . ‘”>here.

‘;

echo ‘

‘;

}

}

add_action( ‘woocommerce_thankyou’, ‘custom_thank_you_message’, 10, 1 );

Explanation:

• This code defines a function `custom_thank_you_message` that accepts the order ID as an argument.
• It retrieves the order object using `wc_get_order()`.
• If the order is found, it outputs a custom message, including a link to the order tracking page.
• The `add_action()` function hooks this function into the `woocommerce_thankyou` action, ensuring it’s executed on the thank you page. The number `10` is the priority of the action and `1` is the number of arguments.

Key Elements to Include on Your Thank You Page:

• Order Confirmation: Clearly display the order number and a thank you message.
• Order Summary: Show a brief summary of the order, including the items purchased, the total amount, and the shipping address.
• Shipping Information: Provide estimated shipping dates and a link to track the order.
• Contact Information: Offer customer support contact details in case the customer has any questions.
• Promotions and Upsells: Suggest related products or offer a discount code for future purchases. Be careful not to be overly promotional, as this can detract from the ‘thank you’ aspect.
• Social Sharing Buttons: Encourage customers to share their purchase on social media.
• Account Creation Link: If the customer checked out as a guest, provide a link to create an account for easier order management in the future.

Considerations for Mobile Optimization:

Ensure that your thank you page is responsive and looks good on all devices. Test your changes on different screen sizes to guarantee a seamless user experience.

Track Your Results:

Use Google Analytics or other tracking tools to monitor the performance of your thank you page. Track metrics like conversion rates, click-through rates, and bounce rates to identify areas for improvement.

Conslusion:

Customizing your WooCommerce thank you page is a simple yet effective way to enhance the customer experience and boost your business. By using the methods described in this article, you can create a thank you page that is not only informative but also engaging and persuasive. Whether you choose to modify the default templates, use a plugin, or add custom code with hooks, remember to focus on providing value to your customers and reinforcing your brand. A well-optimized thank you page can transform a simple transaction into a lasting customer relationship.