How To List Sale Items In Woocommerce

How to List Sale Items in WooCommerce: A Comprehensive Guide

Introduction:

WooCommerce is a powerful e-commerce platform that allows you to easily create and manage an online store. One of the most effective ways to boost sales and attract customers is by offering discounts and promotions. This article will guide you through the process of effectively listing sale items in WooCommerce, covering everything from basic setups to advanced techniques for showcasing your discounted products. Mastering this skill is crucial for driving traffic, increasing conversions, and ultimately, growing your business.

Main Part:

Setting Up a Simple Sale Price

The easiest way to put an item on sale in WooCommerce is by setting a sale price directly on the product edit page. This is a straightforward method, perfect for individual products or quick promotions.

1. Navigate to Products: Go to your WordPress dashboard and click on “Products” in the left-hand menu.

2. Edit the Product: Find the product you want to put on sale and click “Edit”.

3. Find the Product Data Metabox: Scroll down to the “Product data” metabox. Ensure the product type (e.g., Simple product, Variable product) is appropriate.

4. Set the Sale Price:

• In the “General” tab, you’ll see two price fields: “Regular price” and “Sale price”.
• Enter the original price in the “Regular price” field.
• Enter the discounted price in the “Sale price” field.

5. Schedule the Sale (Optional):

• Click the “Schedule” link next to the “Sale price” field.
• Select the start and end dates for your sale. This will automatically set the sale price to active during the specified period.

6. Update the Product: Click the “Update” button to save your changes.

Now, the product will display both the regular price (struck through) and the sale price on your shop page and product page.

Listing Sale Items on a Dedicated Page

While setting sale prices on individual products is easy, you might want a dedicated page to showcase *all* of your sale items. WooCommerce doesn’t offer this out-of-the-box, but there are several methods to achieve this.

#### 1. Using Shortcodes

WooCommerce provides shortcodes that allow you to display products based on specific criteria. You can create a page specifically for sale items using the `woocommerce_products` shortcode.

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1. Create a New Page: Go to “Pages” -> “Add New” in your WordPress dashboard.

2. Name the Page: Give your page a descriptive name like “Sale Items” or “Clearance”.

3. Insert the Shortcode: In the page content area, insert the following shortcode:

 [woocommerce_products on_sale="true" columns="4" limit="12"] 

• `on_sale=”true”`: This is the crucial part that filters products currently on sale.
• `columns=”4″`: Determines the number of product columns on the page. Adjust as needed.
• `limit=”12″`: Sets the maximum number of products to display. Adjust as needed.

4. Publish the Page: Click “Publish” to make the page live.

This shortcode will display a grid of all your products that have a sale price set.

#### 2. Using a Plugin

Several plugins offer advanced filtering and display options for sale items. These plugins often provide more flexibility and customization than the basic shortcode method. Some popular options include:

• WooCommerce Product Table: Allows you to create a table layout with advanced filtering options, including filtering by sale status.
• Advanced WooCommerce Filters: Offers powerful filtering capabilities that you can easily integrate into your shop and category pages.
• WooCommerce Category Accordion: Displays categories in an accordion style and can highlight sale categories.

Install and activate your chosen plugin, then follow its documentation to configure the display of sale items.

#### 3. Creating a Custom Category for Sale Items (Less Common, More Work)

This method involves creating a specific category (e.g., “Sale”) and manually assigning products to that category when they are on sale. It requires more manual effort and is less dynamic than the shortcode or plugin approaches.

1. Create a New Category: Go to “Products” -> “Categories” and add a new category named “Sale” or something similar.

2. Assign Products to the Category: When you put a product on sale, edit the product and check the “Sale” category box in the “Product categories” metabox.

3. Create a Category Page: WooCommerce automatically creates an archive page for each category. You can link to this page to display all products in the “Sale” category.

This method requires manual updating, which is less efficient than the other options.

Highlighting Sale Items

Besides listing them, you should also visually highlight sale items on your shop pages and product pages.

• Use Sale Badges: WooCommerce typically adds a “Sale!” badge to products with a sale price. Ensure this feature is enabled in your WooCommerce settings (usually enabled by default). You can customize the appearance of this badge using CSS or a plugin.
• Cross-Sell and Upsell: Use the “Linked Products” tab in the product data metabox to suggest related sale items when customers are viewing a product page or adding items to their Learn more about How To Get Woocommerce On WordPress cart. This encourages further purchases.
• Promotional Banners: Add eye-catching banners to your homepage or category pages Check out this post: How To Delte Woocommerce From WordPress to highlight current sales and promotions.
• Email Marketing: Send out email newsletters to your subscribers announcing sales and special offers.

Important Considerations:

• SEO: Use relevant keywords in your product titles, descriptions, and category names to improve your search engine ranking for sale items. For example, “Discounted [Product Category]” or “[Product Name] on Sale.”
• Mobile Optimization: Ensure your website is responsive and that sale items are easily viewable on mobile devices.
• Clear Pricing: Clearly display both the original price and the sale price to emphasize the discount.
• Limited-Time Offers: Create a sense of urgency by advertising that the sale is for a limited time only.

Conclusion:

Listing sale items effectively in WooCommerce is essential for boosting sales and attracting customers. By using the methods described in this article – from simple sale price settings to dedicated sale item pages Explore this article on How To Show Product Image In Order Email In Woocommerce created with shortcodes or plugins – you can easily showcase your discounted products and drive conversions. Remember to also focus on highlighting sale items visually and optimizing your website for SEO and mobile users. By implementing these strategies, you can maximize the impact of your sales and promotions and achieve significant business growth.