How to Add a Price Range in WooCommerce: A Beginner’s Guide
WooCommerce is a fantastic platform for selling online, but sometimes the default functionality leaves a little to be desired. One common request is to display a price range, especially when dealing with variable products or products with discounts. Instead of showing just the lowest price, you can show the full range, like “From $10
- $50″. This gives customers a better understanding of the potential cost and encourages them to explore further.
Imagine you’re selling custom-made t-shirts. The base price might be $20, but adding embroidery or a specific design could increase the price to $40. Showing “$20” alone might mislead customers. Displaying “$20
- $40″ is much more transparent and inviting.
This guide will walk you through several easy ways to add a price range in WooCommerce, even if you’re a complete newbie.
Why Display a Price Range?
Before we dive into the “how,” let’s quickly cover the “why.” Displaying a price range is beneficial for several reasons:
- Transparency: It gives customers a clear idea of the potential cost upfront.
- Increased Engagement: It encourages customers to explore product variations and options.
- Improved Conversion Rates: It can reduce sticker shock and lead to more sales.
- Better User Experience: It helps customers make informed decisions.
- SEO Benefits: While not a direct ranking factor, a better user experience can indirectly improve your SEO by reducing bounce rate and increasing time on site.
Method 1: WooCommerce Variable Product Settings (Built-in)
The easiest and most common way to display a price range is by using WooCommerce’s built-in variable product functionality. This works best if you have products with different variations that affect the price.
Here’s how to do it:
1. Create a Variable Product: Go to Products > Add New. In the “Product data” dropdown, select “Variable product.”
2. Add Attributes: Click on the “Attributes” tab. Add attributes like “Size,” “Color,” or “Material.” Make sure to check the “Used for variations” box for each attribute.
3. Create Variations: Click on the “Variations” tab. You can choose to “Create variations from all attributes” or add them manually.
4. Set Prices for Each Variation: For each variation, expand it and enter the price.
- Example: If you’re selling a t-shirt, you might have variations for “Small,” “Medium,” and “Large.” You would set the price for each size individually.
5. Save and Publish: Update and publish your product. WooCommerce will automatically display the price range based on the lowest and highest priced variations.
Reasoning: This is the most straightforward approach because it leverages WooCommerce’s built-in features. It’s perfect for products that naturally have variations affecting the price.
Method 2: Using a WooCommerce Plugin
If you need more control over how the price range is displayed, or if you’re not using variable products, a Read more about How To Customize The Cross Sells In Woocommerce plugin is your best bet. There are several plugins available that can help you achieve this. Here’s an example of how you might use one:
1. Install a Discover insights on Shipstation How To Setup Shipstation Woocommerce Plugin: Search for a plugin like “WooCommerce Price Range” or “YITH WooCommerce Price Range” in the WordPress plugin repository (Plugins > Add New). Install and activate your chosen plugin.
2. Configure Plugin Settings: Each plugin will have its own settings page. Look for options to:
- Customize the price range format (e.g., “From $X to $Y,” “$X
- $Y,” “Starting at $X”).
- Choose which product types the price Discover insights on How To Add Category And Subcategory Woocommerce range applies to.
- Hide the price range when only one price exists.
3. Save Your Settings: Save the plugin settings.
Example Plugin Functionality:
- YITH WooCommerce Price Range: Allows you to customize the price range format and choose specific products for application.
- WooCommerce Price Range: Offers simple settings to enable/disable the range and customize the separator.
Reasoning: Plugins provide flexibility and customization options beyond WooCommerce’s default functionality. They’re useful for complex scenarios or when you want a specific look and feel.
Method 3: Custom Code (For Advanced Users)
If you’re comfortable with code, you can modify your theme’s `functions.php` file or use a code snippets plugin to customize the price display. This is the most flexible but also the most technical approach.
Caution: Incorrect code can break your website. Always back up your site before making code changes.
Example Code Snippet:
add_filter( 'woocommerce_get_price_html', 'custom_price_range', 100, 2 );
function custom_price_range( $price, $product ) {
if ( $product->is_type( ‘variable’ ) ) {
$prices = $product->get_variation_prices();
$min_price = min( $prices[‘price’] );
$max_price = max( $prices[‘price’] );
if ( $min_price != $max_price ) {
$price = sprintf( ‘%s
- %s’, wc_price( $min_price ), wc_price( $max_price ) );
}
}
return $price;
}
Explanation:
- This code hooks into the `woocommerce_get_price_html` filter, which controls how the price is displayed.
- It checks if the product is a variable product.
- It gets the minimum and maximum prices from the variations.
- If the prices are different, it formats them into a price range.
Reasoning: Custom code offers the ultimate control over price display. However, it requires coding knowledge and can be risky if not implemented correctly.
Choosing the Right Method
Here’s a quick summary to help you choose the best method:
- Variable Products with Variations: Use WooCommerce’s built-in variable product settings.
- Need More Customization or Explore this article on Yoast How To Set Schema In Product Woocommerce Non-Variable Products: Use a WooCommerce plugin.
- Advanced Users with Coding Skills: Use custom code.
Conclusion
Adding a price range in WooCommerce is a simple but effective way to improve the user experience and potentially boost sales. By choosing the right method based on your needs and technical skills, you can easily implement this feature and provide your customers with a more transparent and informative shopping experience. Remember to test your changes thoroughly to ensure everything works as expected!
