How To Add Featured Products In Woocommerce

How to Add Featured Products in WooCommerce (The Beginner’s Guide)

So, you’ve got a WooCommerce store and you’re ready to highlight your best-selling, newest, or most-loved products? Great! That’s where featured products come in. Think of them as your store’s VIPs, getting prime real estate and attracting attention instantly. This guide will walk you through how to add featured products in WooCommerce, even if you’re a complete newbie.

Imagine walking into a physical store. What’s the first thing you see? Often, it’s a beautifully arranged display of their best items. Featured products do the same for your online store, guiding customers directly to what you want them to notice.

Why Use Featured Products?

Before we dive into the “how,” let’s understand the “why.” Featured products are a powerful tool to:

• Increase Sales: By showcasing your most desirable items, you’re more likely to convert visitors into customers. Think of that “Bestsellers” section in a bookstore
• it’s there for a reason!
• Highlight New Arrivals: Got a fresh batch of awesome products? Feature them to get them noticed quickly. Like a “New Arrivals” sign at a clothing store, it grabs attention.
• Promote Special Learn more about How To Update Woocommerce Offers: Running a discount or promotion on a specific product? Feature it prominently! This is like placing a sale item right at the checkout counter.
• Improve User Experience: Help customers find exactly what they’re looking for quickly, leading to a more satisfying shopping experience. No one wants to wade through endless pages to find a great deal.

How to Mark a Product as Featured in WooCommerce

Okay, let’s get down to business. Here’s how you can mark a product as “featured” in WooCommerce:

1. Log in to your WordPress Dashboard: This is your store’s control center.

2. Navigate to Products: In the left-hand menu, click on “Products” and then “All Products.”

3. Find the Product you want to Feature: Browse through your product list or use the search bar to locate the product you want to showcase.

4. Quick Edit (The Easy Way): Hover over the product you’ve chosen. You’ll see a few options appear, including “Quick Edit.” Click on “Quick Edit.”

5. Check the “Featured” Box: In the “Quick Edit” panel, you’ll find a checkbox labeled “Featured.” Tick this box.

6. Update the Product: Click the “Update” button. That’s it! You’ve just made your product a star.

Alternatively, you can edit the product directly:

1. Edit the Product: Instead of “Quick Edit,” click on the product title itself to open the full product editing screen.

2. Look for the “Publish” Panel: On the right-hand side of the screen, you’ll see a panel labeled “Publish.”

3. “Catalog Read more about How To Make A Woocommerce Theme visibility”: Click “Edit” and check the “Featured” box.

4. Update the Product: Click the “Update” button.

Displaying Your Featured Products on Your Website

Marking a product as featured is only half the battle. You also need to *display* those featured products on your website so customers can see them! Here are a few common ways to do that:

• Using the WooCommerce Shortcode: WooCommerce provides a handy shortcode that allows you to display Discover insights on How To Remove Facebook Integration For Woocommerce featured products anywhere on your site. The shortcode is: `[products limit=”4″ columns=”4″ visibility=”featured”]`. You can adjust the `limit` (number of products to display) and `columns` (number of products per row) to suit your needs. For example, to show 6 featured products in 3 columns, you’d use: `[products limit=”6″ columns=”3″ visibility=”featured”]`
• How to use the shortcode:
• Go to the page or post where you want to display the featured products.
• Add a “Shortcode” block (if using the Gutenberg editor) or paste the shortcode directly into the content area (if using the Classic editor).
• Publish or update the page/post.
• Using WooCommerce Blocks (Gutenberg Editor): If you’re using the Gutenberg editor, you can use the dedicated “Featured Product” or “Featured Category” blocks. This is often the easier option.
• How to use WooCommerce Blocks:
• Go to the page or post where you want to display the featured products.
• Add a new block by clicking the “+” icon.
• Search for “Featured Product” or “Featured Category” (if you want to feature a whole category).
• Configure the block settings (e.g., choose which products to display, number of columns, etc.).
• Publish or update the page/post.
• Using a WooCommerce Widget: Some themes and plugins offer WooCommerce widgets that allow you to display featured products in your sidebar or footer.
• Theme Customization: Many WooCommerce themes have built-in options to display featured products on your homepage or other specific pages. Check your theme’s documentation for details.

Tips for Maximizing the Impact of Featured Products

• Choose Wisely: Don’t just feature *any* product. Select items that are high-quality, popular, or on sale.
• Use High-Quality Images: Visuals are crucial! Make sure your featured products have clear, attractive images.
• Write Compelling Descriptions: Entice customers with descriptions that highlight the benefits of each product.
• Regularly Update Your Featured Products: Keep things fresh by rotating your featured products periodically. This prevents your homepage from getting stale and encourages customers to explore different parts of your store.
• Analyze Your Results: Use Google Analytics or Read more about Woocommerce How To Add Attribute To Product other tracking tools to see which featured products are performing well and adjust your strategy accordingly.

By following these steps and tips, you can effectively use featured products to boost sales, improve user experience, and make your WooCommerce store a success. Good luck!