How to Add a Discount Code to WooCommerce: A Beginner’s Guide

WooCommerce is a fantastic platform for selling online, but offering discounts can significantly boost your sales. This guide shows you how to easily add discount codes to your WooCommerce store, even if you’re a complete beginner. We’ll walk you through the process step-by-step, with clear examples.

Why Use Discount Codes?

Discount codes are powerful marketing tools. They can:

• Boost sales: A tempting discount encourages customers to purchase sooner.
• Clear out old stock: Offer discounts on products that aren’t selling Explore this article on How To Empty Cart Woocommerce as well.
• Reward loyal customers: Create exclusive codes for your repeat buyers.
• Drive traffic to your website: Promote your discount codes on social media and email marketing campaigns.
• Increase average order value: Offer a discount for orders over a certain amount.

Let’s say you’re selling handmade jewelry. Offering a 10% discount code for first-time buyers (“JEWELRY10”) could significantly increase your customer base. Or, if you have a surplus of summer hats, a 25% discount code (“SUMMERSALE”) could help clear your inventory.

Method 1: Adding a Discount Code via WooCommerce

This is the simplest and most direct method.

• Step 1: Access WooCommerce Coupons: Log in to your WordPress dashboard. Navigate to WooCommerce > Coupons.
• Step 2: Read more about How To Use Paypal Direct In Woocommerce Add a New Coupon: Click the “Add coupon” button.
• Step 3: Fill in the Coupon Details: You’ll need to fill in several fields:
• Coupon code: Choose a memorable and easy-to-understand code (e.g., “SUMMER20,” “WELCOME15”). Avoid codes that are too long or complex.
• Type: Choose the discount type: Percentage discount (e.g., 10% off) or Fixed cart discount (e.g., $10 off).
• Amount: Enter the discount amount (e.g., 10 for 10%, or 10 for $10 off).
• Usage limit per coupon: Set a limit on how many times the code can be used (leave blank for unlimited).
• Usage limit per user: Set a limit on how many times a single user can use the code (leave blank for unlimited).
• Expiry date: Set an expiry date for your coupon (optional).
• Apply to specific products or categories: You can restrict the coupon to apply to specific products or product categories only. This is useful for targeted promotions.
• Exclude products or categories: You can exclude certain products or categories from the discount.
• Minimum spend: Set a minimum order value required to use the code. This is ideal for encouraging higher order values.
• Step 4: Save the Coupon: Click “Add coupon” to save your discount code.

Method 2: Using a WooCommerce Discount Plugin (Advanced)

While the built-in WooCommerce coupon system is sufficient for most, plugins offer more advanced features. For example, some plugins allow you to create more complex discount rules, like “buy one, get one free” offers. Research and choose a Check out this post: How To Do Bogo On Woocommerce reputable plugin before installing it. Always back up your website before installing any plugin.

Testing Your Discount Code

After creating your coupon, test it thoroughly. Add items to your cart and apply the code to ensure it’s working as intended.

Troubleshooting

If your discount code isn’t working, double-check:

• The code itself: Make sure it’s typed correctly (case-sensitive).
• The expiry date: Ensure the coupon hasn’t expired.
• Usage limits: Check if the usage limits have been reached.
• Minimum spend requirements: Ensure the cart total meets any minimum spend requirements.

By following these steps, you can easily add discount codes to your WooCommerce store and start boosting your sales. Remember to choose the method that best suits your needs and always test your codes before launching a promotion!