# How to Add a Sale Code to a Specific Product in WooCommerce: A Beginner’s Guide
WooCommerce is a powerful tool, but sometimes even simple tasks can feel overwhelming. Adding a specific sale code to just *one* product, instead of your entire store, might seem tricky. Fear not! This guide will walk you through the process step-by-step, making it easy even if you’re new to WooCommerce.
Why Target Specific Products with Sale Codes?
Imagine you have a summer sale. You want to discount your summer dresses but not your winter coats. Applying a sale code to the entire store isn’t efficient – it confuses customers and dilutes your message. Targeting specific products with unique sale codes allows for:
- Targeted Promotions: Offer discounts on specific items, boosting sales for products that need a push.
- Clearer Messaging: Customers understand exactly which products are on sale.
- Inventory Management: You can control discounts based on stock levels or product performance.
- A/B Testing: Compare the success of different discounts on different products.
Let’s dive into the ways you can achieve this targeted approach.
Method 1: Using WooCommerce Coupons (Easiest Method)
This is the simplest approach for most users. WooCommerce’s built-in coupon system allows for product-specific discounts.
Steps:
1. Navigate to Coupons: In your WordPress dashboard, go to Marketing > Coupons.
2. Create a New Coupon: Click “Add new”.
3. Coupon Code: Choose a memorable and easy-to-understand code (e.g., `SUMMERDRESS10`).
4. Discount Type: Select “Percent” or “Fixed cart discount“. For a percentage, you’d enter “10” for a 10% discount. For a fixed amount, enter the monetary value.
5. Product Specific: Under “Usage Restriction“, you’ll find the crucial section. Check the box for “Product Specific“.
6. Select Products: Click the “Add product(s)” button and choose the specific product(s) you want this coupon to apply to. Use the search bar to quickly find your product.
7. Publish: Save the coupon. Now, when a customer adds the selected product to their cart and enters the code, the discount will automatically apply.
Real-life Example: Let’s say you have a summer dress called “Floral Maxi Dress”. You create a coupon “SUMMERDRESS10” that gives 10% off this specific dress. Customers purchasing the dress can apply this code for their discount.
Method 2: Using WooCommerce Product Rules (Advanced Method)
This approach offers more complex control and is suitable for advanced users. You’ll leverage WooCommerce’s rules engine to create specific conditions for discounts.
Steps:
1. Install a Plugin: You’ll likely need a plugin like WooCommerce Dynamic Pricing & Discounts or similar to extend the functionality beyond the basic coupons. Many offer free versions with limited features.
2. Configure Rules: Once the plugin is active, you’ll find a new section in your WooCommerce settings. This section will allow you to define complex rules for pricing adjustments.
3. Set Conditions: Create a rule where the condition is “Product is [specific product ID or name]”.
4. Set Actions: The action will be to apply a discount (percentage or fixed amount).
Important Note: The specific steps for configuring rules will vary depending on the plugin you use. Consult the plugin’s documentation for detailed instructions. This method requires more technical expertise.
Real-life Example: Using a plugin, you could create a rule: “IF product ID is 123 (your Floral Maxi Dress), THEN apply a $5 discount”.
Conclusion
Adding a sale code to a specific WooCommerce product is achievable through several methods. The easiest way is using the built-in coupon system. For more complex scenarios requiring advanced conditional logic, consider plugins offering rule-based pricing. Choose the method that best suits your technical skills and the complexity of your promotion. Remember to always test your coupons and rules thoroughly before launching a sale!
