How To Add Content Below Add To Cart Woocommerce

How to Add Content Below Add to Cart in WooCommerce (SEO-Friendly Guide)

Introduction:

Want to enhance your WooCommerce product pages and boost conversions? One effective strategy is to add custom content below the “Add to Cart” button. This valuable real estate can be used to provide crucial information, build trust, offer upsells, and ultimately, encourage more sales. This article will guide you through various methods to achieve this, from simple plugin solutions to more advanced code customizations. Let’s explore how to add content below the Add to Cart button and optimize your WooCommerce store for success.

Main Part:

There are several ways to add content below the Add to Cart button in WooCommerce. We’ll cover the most common and effective methods:

1. Using WooCommerce Hooks (Code Customization

• Advanced)

This method offers the most flexibility but requires some understanding of PHP and WordPress theme files. WooCommerce uses hooks, which are specific points in the code where you can “hook” in your own custom functions.

• Identifying the Correct Hook: The primary hook for adding content below the Add to Cart button is `woocommerce_after_add_to_cart_button`.

• Adding the Code to your Theme’s `functions.php` File (or a Custom Plugin): This is where you’ll write the PHP code that displays your desired content. Always back up your `functions.php` file before making changes!

add_action( 'woocommerce_after_add_to_cart_button', 'add_custom_content_below_add_to_cart' );

function add_custom_content_below_add_to_cart() {

echo ‘

‘;

}

• Explanation:
• `add_action()`: This function tells WordPress to execute the `add_custom_content_below_add_to_cart()` function when the `woocommerce_after_add_to_cart_button` hook is triggered.
• `add_custom_content_below_add_to_cart()`: This function contains the HTML code you want to display. You can customize the content within the `echo` statements.
• `
  `: This adds a CSS class to your content, allowing you to easily style it in your theme’s CSS.

• Styling the Content with CSS: Use your theme’s stylesheet (or a custom CSS file) to style the content you added. For example:

.custom-content-below-add-to-cart {

border: 1px solid #ddd;

padding: 10px;

margin-top: 10px;

text-align: center;

background-color: #f9f9f9;

}

2. Using a WooCommerce Plugin (Beginner-Friendly)

Several plugins make it easy to add content below the Add to Cart button without writing code. Here are a few popular options:

• WooCommerce Custom Product Tabs: While primarily designed for adding tabs, some plugins offer a feature to display content below the Add to Cart button.
• Product Extra Options: Many plugins that allow you to add extra product options also include the ability to display custom text or HTML below the button.
• Custom CSS and JS: Some plugins allow you to inject custom CSS and Javascript code into the product page. This can be used to target the add to cart button and inject content after it.

• Steps to Use a Plugin:

1. Install and activate the plugin from the WordPress plugin repository.

2. Configure the plugin settings. Typically, you’ll find a settings page where you can enter the content you want to display and choose the desired placement (below the Add to Cart button).

3. Save your changes and check your product pages to see the new content.

3. Editing the WooCommerce Template File (Intermediate

Proceed with Caution)

Important Note: This method is not recommended unless you have a solid understanding of WooCommerce template structure and child themes. Directly editing the WooCommerce template files can lead to issues during updates.

• Copy the Template File to Your Child Theme: To avoid losing your changes during updates, never edit the core WooCommerce template files. Instead, copy the `single-product/add-to-cart/simple.php` (or `variable.php` for variable products) file from the `wp-content/plugins/woocommerce/templates/` directory to your child theme’s `woocommerce/single-product/add-to-cart/` directory. If the directories don’t exist, create them.

• Edit the Copied Template File: Open the copied file in your child theme and add your custom HTML code after the `` tag.

<?php
/**
Simple product add to cart
* This template can be overridden by copying it to yourtheme/woocommerce/single-product/add-to-cart/simple.php.
* HOWEVER, on occasion WooCommerce will need to update template files and you
(the theme developer) will need to copy the new files to your theme to
maintain compatibility. If you copy this file to your theme, then you
will need to update this file whenever you see a new version of WooCommerce
is released.
* @see https://docs.woocommerce.com/document/template-structure/
@package WooCommerceTemplates
@version 7.0.1
*/

defined( ‘ABSPATH’ ) || exit;

global $product;

if ( ! $product->is_purchasable() ) {

return;

}

echo wc_get_stock_html( $product ); // WPCS: XSS ok.

if ( $product->is_in_stock() ) : ?>

<form class="cart" action="get_permalink() ) ); ?>” method=”post” enctype=’multipart/form-data’>

<?php

do_action( ‘woocommerce_before_add_to_cart_quantity’ );

woocommerce_quantity_input(

array(

‘min_value’ => apply_filters( ‘woocommerce_quantity_input_min’, $product->get_min_purchase_quantity(), $product ),

‘max_value’ => apply_filters( ‘woocommerce_quantity_input_max’, $product->get_max_purchase_quantity(), $product ),

‘input_value’ => isset( $_POST[‘quantity’] ) ? wc_stock_amount( wp_unslash( $_POST[‘quantity’] ) ) : $product->get_min_purchase_quantity(), // WPCS: CSRF ok, input var ok.

)

);

do_action( ‘woocommerce_after_add_to_cart_quantity’ );

?>

<button type="submit" name="add-to-cart" value="get_id() ); ?>” class=”single_add_to_cart_button button alt”>

single_add_to_cart_text() ); ?>

• Style the Content with CSS: Use your theme’s stylesheet (or a custom CSS file) to style the content you added.

Important Considerations:

• Mobile Responsiveness: Ensure that the content you add is responsive and looks good on all devices.
• Relevance: The content you add should be relevant to the product and encourage conversions.
• A/B Testing: Experiment with different types of content to see what performs best.
• Plugin Conflicts: Be aware that some plugins may conflict with each other. Test thoroughly after installing any new plugin.

Conclusion:

Adding content below the Add to Cart button in WooCommerce is a powerful way to enhance your product pages and increase sales. Whether you choose the flexibility of code customization using WooCommerce hooks, the ease of a plugin, or the more advanced template editing method, remember to focus on providing valuable information and a positive user experience. By implementing these strategies, you can optimize your WooCommerce store for higher conversions and a more successful online business. Always remember to back up your website before making any code changes, and test thoroughly after implementing any new solutions.