How to Make Custom Conditional WooCommerce Pages: A Beginner’s Guide
WooCommerce is a powerhouse for online stores, but sometimes you need more than just the standard pages. You might want to show a different “Thank You” page for specific products, display a unique landing page for users from a particular country, or even offer special discounts only to members. This is where creating custom conditional WooCommerce pages comes in handy!
This guide will walk you through the basics of creating these powerful pages. We’ll focus on making it easy for beginners, even if you don’t have extensive coding experience.
What are Conditional WooCommerce Pages?
Imagine your website as a series of connected rooms (pages). Normally, everyone goes through the same main hallways (default WooCommerce pages). Conditional pages are like secret passages that only open for specific visitors based on certain conditions.
A conditional WooCommerce page is a page that displays different content or functionality based on specific criteria. These criteria can include:
- The product being purchased
- The user’s role (e.g., customer, subscriber, member)
- The user’s location (country, region)
- The order total
- Specific items in the cart
- Coupons used
- Personalize the customer experience: By tailoring content to individual needs and preferences, you make your customers feel valued.
- Improve conversion rates: Relevant information and offers lead to higher engagement and sales.
- Increase customer loyalty: Exclusive content and rewards incentivize repeat purchases.
- Enhance marketing campaigns: Target specific segments of your audience with tailored messaging.
- Reduce support requests: Provide relevant, contextual information to customers to answer questions before they even ask them.
Real-world examples:
* Product-Specific Thank You Page: Show a different “Thank You” page for customers who purchase a digital product (e.g., a downloadable ebook) offering immediate download instructions, compared to customers who bought a physical product that needs shipping.
* Location-Based Offers: Display a special discount code to users from a Check out this post: How To Customize Add To Cart Button In Woocommerce specific country during a promotional period.
* Membership-Based Content: Offer exclusive access to content or product information on a landing page only accessible to logged-in members.
* Cart Value Offers: Offer free shipping or a discount code if the cart total exceeds a certain amount. Show a special page telling the customer about the offer.
Why Create Conditional Pages?
Creating conditional pages allows you to:
How to Create Conditional WooCommerce Pages: Two Main Approaches
There are two main ways to create conditional WooCommerce pages:
1. Using Plugins: This is the easiest option for beginners. Several plugins offer conditional logic features without needing to write any code.
2. Custom Code: This offers the most flexibility but requires some PHP knowledge. We’ll look at a simplified example to get you started.
Option 1: Using Plugins (The Beginner-Friendly Way)
Several plugins can help you create conditional pages with ease. Here are a few popular options:
* Conditional Blocks: Allows you to show or hide blocks in the Gutenberg editor based on various conditions.
* If Menu: This is a free plugin that controls menu item visibility depending on custom conditions.
* WooCommerce Conditional Content: Another premium plugin specifically designed for WooCommerce conditional logic.
The exact steps will vary depending on the plugin you choose, but the general process is similar:
1. Install and activate the plugin.
2. Create the pages you want to display conditionally. For example, create a “Thank You for Your Digital Purchase” page and a “Thank You for Your Physical Purchase” page.
3. Configure the plugin to set the conditions. You’ll typically select the page you want to display and then define the rules that determine when it should be shown.
Example using Conditional Blocks (General Idea – Check plugin documentation for precise steps):
1. Create your two “Thank You” pages: “Thank You for Digital Purchase” and “Thank You for Physical Purchase.”
2. Edit the standard WooCommerce “Thank You” page.
3. Add a Conditional Blocks block.
4. Inside the first Conditional Blocks block, add the “Thank You for Digital Purchase” content. Set the condition so that this block only appears if the order contains a product with a specific category (e.g., “Ebooks”).
5. Inside the second Conditional Blocks block, add the “Thank You for Physical Purchase” content. Set the condition so that this block only appears if the order contains a product *without* the “Ebooks” category.
Reasoning: This shows different content depending on the cart contents. If the cart contains a digital product it shows the “Thank You for Digital Purchase” page, otherway if the cart contains a physical product or both, it shows the “Thank You for Physical Purchase” page.
Option 2: Using Custom Code (For the Adventurous Beginner)
This approach requires you to edit your theme’s `functions.php` file or use a code snippet plugin. Always back up your site before making any code changes!
Here’s a simplified example of how to redirect to a different “Thank You” page based on whether a specific product is in the cart:
<?php /**
function custom_conditional_thank_you_page() {
// Check if we are on the order received (thank you) page
if ( is_order_received_page() ) {
// Replace with your product ID
$specific_product_id = 123; // Important: Replace this with the actual product ID.
$custom_thank_you_page_url = ‘https://yourwebsite.com/thank-you-specific-product/’; // Important: Replace with your custom thank you page URL.
// Check if the specific product is in the cart
$in_cart = false;
foreach ( WC()->cart->get_cart() as $cart_item_key => $cart_item ) {
if ( $cart_item[‘product_id’] == $specific_product_id ) {
$in_cart = true;
break;
}
}
// If the specific product is in the cart, redirect to the custom thank you page
if ( $in_cart ) {
wp_safe_redirect( $custom_thank_you_page_url );
exit;
}
}
}
?>
Explanation:
1. `add_action( ‘template_redirect’, ‘custom_conditional_thank_you_page’ );`: This tells WordPress to run the `custom_conditional_thank_you_page` function before loading any page template.
2. `is_order_received_page()`: This checks if we are currently on the WooCommerce “Thank You” page after an order is placed.
3. `$specific_product_id = 123;`: This is crucial! Replace `123` with the actual ID of the product you want to check for. You can find the product ID in the product’s URL in your WordPress admin panel.
4. `$custom_thank_you_page_url = ‘https://yourwebsite.com/thank-you-specific-product/’;`: Another critical step! Replace this with the URL of the custom “Thank You” page you created.
5. `foreach ( WC()->cart->get_cart() as $cart_item_key => $cart_item ) { … }`: This loop iterates through each item in the user’s cart.
6. `if ( $cart_item[‘product_id’] == $specific_product_id ) { … }`: This checks if the product ID of the current item in the cart matches the `$specific_product_id`.
7. `wp_safe_redirect( $custom_thank_you_page_url );`: If the specific product is found in the cart, this redirects the user to your custom “Thank You” page.
8. `exit;`: This stops the script from running further after the redirect.
How to use it:
1. Find the product ID: Go to your WooCommerce products in the admin area and find the ID of the product that triggers the custom Thank You page.
2. Create your custom “Thank You” page. Give it a unique and descriptive URL.
3. Edit your `functions.php` file or use a code snippet plugin. Paste the code above into the file.
4. Replace placeholders: Make sure to replace `$specific_product_id` with Check out this post: How To Get Product Category In Woocommerce the actual product ID and `$custom_thank_you_page_url` with the correct URL of your custom page.
Important Considerations for Custom Code:
* Error Handling: This is a simplified example. In a real-world scenario, you’d want to add error handling to gracefully handle cases where the product ID is invalid or the custom page URL is incorrect.
* Security: Be cautious about using code snippets from untrusted sources. Always understand what the code does before adding it to your site.
* Theme Updates: Changes to the `functions.php` file can be overwritten during theme updates. Consider using a child theme to avoid this.
SEO Considerations for Conditional Pages
When implementing conditional pages, keep SEO in mind:
* Canonical URLs: If multiple pages show similar content (even if it’s conditionally displayed), use canonical URLs to tell search engines which page is the primary one. This avoids duplicate content issues.
* Noindex, Nofollow: If a conditional page is only intended for specific users (e.g., members-only content), consider using the `noindex` meta tag to prevent it from being indexed by search engines. You might also want to use `nofollow` on links leading to those pages from public-facing areas of your site.
* Internal Linking: Make sure that relevant pages are linked together internally. Even conditional pages can benefit from strategic internal linking.
Conclusion
Creating custom conditional WooCommerce pages is a powerful way to personalize the customer experience, improve conversions, and enhance your online store. Whether you choose the simplicity of plugins or the flexibility of custom code, the possibilities are endless. Remember to test your implementations thoroughly and keep SEO in mind to maximize the benefits. Good luck!
