How to Make Your WooCommerce “Add to Cart” Button Bigger (and Why You Should!)
So, you’ve got a fantastic WooCommerce store. Your products are amazing, your descriptions are compelling, but your sales are…meh. Ever considered that something as simple as the size of your “Add to Cart” button could be affecting your bottom line?
Believe it or not, it’s true! Think of it like this: You’re in a physical store and there’s a beautiful display, but the price tag is tiny and hidden. Would you be as likely to buy? Probably not. The same logic applies online. A more prominent “Add to Cart” button makes it easier (and more enticing!) for customers to take the plunge and buy your products.
This article will guide you through several easy-to-implement methods to make your WooCommerce “Add to Cart” button bigger, making it more noticeable and boosting conversions. We’ll focus on solutions suitable for even the newest WooCommerce user.
Why a Bigger “Add to Cart” Button Matters
Think of your website as a funnel. You want to guide visitors smoothly down the funnel, leading them to the purchase. A small, easily overlooked “Add to Cart” button can act as a roadblock.
Here’s why a larger button helps:
- Improved User Experience: It’s simply easier for customers to find and click, especially on smaller screens.
- Increased Conversion Rates: A more visible button encourages impulse purchases and reduces hesitation. Think about walking into a store and seeing a big, bright “Sale” sign – it grabs your attention!
- Reduced Cognitive Load: Customers don’t have to search for the button, making the shopping process less frustrating.
- Mobile Friendliness: A bigger button is *essential* for mobile users, reducing misclicks and improving the mobile shopping experience. Mobile commerce is booming, so don’t ignore this!
- `.woocommerce button.button.alt`: This targets the main “Add to Cart” button on your product pages. (Other themes might use different classes, if this code does not work, you may need to inspect your button with chrome dev tools to find correct class).
- `font-size: 18px !important;`: This increases the font size inside the button. Adjust `18px` to your desired size. The `!important` tag ensures that this style overrides any conflicting styles from your theme.
- `padding: 15px 30px !important;`: This increases the spacing *inside* the button, making it taller and wider. Play with the numbers to get the perfect size.
- `background-color: #4CAF50 !important;`: Change the background color to a different color.
- `border-radius: 5px !important;`: Add rounded corners to the button.
- WooCommerce Customizer
- Buttonizer – Smart Floating Action Button
- Custom Add to Cart Button for WooCommerce
Method 1: Using Custom CSS (The Easiest Option!)
This is the most common and often the simplest way to increase the size of your “Add to Cart” button. It involves adding a small snippet of CSS code to your theme. Don’t worry, you don’t need to be a coding expert!
1. Access Your WordPress Customizer: Go to your WordPress dashboard, then navigate to Appearance > Customize.
2. Find the “Additional CSS” Option: This section allows you to add custom CSS rules without modifying your theme files directly.
3. Add the CSS Code: Paste the following code into the “Additional CSS” box:
.woocommerce button.button.alt {
font-size: 18px !important; /* Adjust the font size as needed */
padding: 15px 30px !important; /* Adjust padding for button size */
/*You can also change the button color here*/
background-color: #4CAF50 !important; /* Example: Green */
border-radius: 5px !important; /*rounded corners*/
}
Explanation:
4. Publish Your Changes: Click the “Publish” button at the top of the Customizer to save your changes and make them live on your website.
Pro Tip: Experiment with different font sizes, padding values, and colors to find the perfect look for your brand. Make sure the button contrasts with the background to ensure it’s easily visible.
Method 2: Using a Plugin
If you’re not comfortable with CSS, a plugin can provide a more user-friendly interface. There are several WooCommerce plugins available that allow you to customize the appearance of your “Add to Cart” button, including its size, color, and text.
1. Search for a “WooCommerce Button Customizer” Plugin: In your WordPress dashboard, go to Plugins > Add New and search for “WooCommerce button customizer.” Some popular options include:
2. Install and Activate the Plugin: Choose a plugin based on its reviews and features, then click “Install Now” and then “Activate.”
3. Configure the Plugin: Each plugin will have its own settings panel, usually found under WooCommerce or Appearance in your WordPress dashboard. The plugin will provide settings to adjust the font size, padding, background color, border, and other styling options for your “Add to Cart” button.
4. Save Your Changes: Save the plugin’s settings to apply the changes to your website.
Real-World Example: Imagine you sell handmade soaps. A plugin could allow you to change the “Add to Cart” button to a soft, pastel color that complements your brand’s aesthetic. This can create a more cohesive and appealing shopping experience.
Method 3: Editing Your Theme’s `functions.php` File (Advanced – Use with Caution!)
This method involves adding code directly to your theme’s `functions.php` file. This is more advanced and can break your site if not done correctly. Always back up your website before making changes to theme files. Using a child theme is highly recommended.
1. Access Your Theme’s `functions.php` File: You can do this via FTP or through the WordPress theme editor (Appearance -> Theme Editor). *However, be very careful when using the theme editor.*
2. Add the Code: Add the following code snippet to your `functions.php` file:
<?php add_filter( 'woocommerce_product_add_to_cart_text', 'custom_add_to_cart_text' ); add_filter( 'woocommerce_product_single_add_to_cart_text', 'custom_add_to_cart_text' );
function custom_add_to_cart_text( $text ) {
global $product;
// Check if this is a single product page
if( is_product() ) {
return __( ‘Add to Basket!’, ‘woocommerce’ ); // Change the text if needed.
} else {
return __( ‘Add to Cart’, ‘woocommerce’ );
}
}
add_action( ‘wp_enqueue_scripts’, ‘my_theme_enqueue_styles’ );
function my_theme_enqueue_styles() {
wp_enqueue_style( ‘parent-style’, get_template_directory_uri() . ‘/style.css’ );
wp_enqueue_style( ‘custom-style’,
get_stylesheet_directory_uri() . ‘/custom.css’
);
}
function custom_woocommerce_styles() {
echo ‘
.woocommerce button.button.alt {
font-size: 20px !important;
padding: 15px 30px !important;
background-color: #3498db !important; /* Example: Blue */
color: #fff !important;
border-radius: 8px !important;
}
‘;
}
add_action( ‘wp_head’, ‘custom_woocommerce_styles’ );
?>
Explanation:
- The code adds CSS inline to modify the “Add to Cart” button’s style.
- We change the default text to show “Add to Basket!” on single product pages.
- The `wp_enqueue_scripts` is used to load custom styles.
- The `wp_head` is where the styles are placed.
3. Update and Save: Update the `functions.php` file.
4. Create Custom CSS file if missing: Create the `custom.css` file to your theme folder.
Important Considerations for this method:
- Child Theme: *Always* use a child theme to modify your theme’s files. This prevents your changes from being overwritten when the theme is updated.
- Backup: Back up your website *before* making any changes to theme files.
- Syntax: Even a small syntax error in `functions.php` can break your website. Be extremely careful when editing this file.
Testing Your Changes
After implementing any of these methods, it’s crucial to test your website on different devices (desktop, tablet, mobile) and browsers to ensure that the “Add to Cart” button looks and functions correctly.
Conclusion
Making your WooCommerce “Add to Cart” button bigger is a simple yet effective way to improve user experience and potentially boost your sales. By implementing one of the methods outlined above, you can make your button more prominent and encourage more customers to complete their purchases. So, go ahead, experiment, and see what works best for your store! Remember, small changes can sometimes have a big impact.