How To Show Woocommerce Coupon

How to Show WooCommerce Coupons: A Comprehensive Guide

Introduction:

WooCommerce coupons are a powerful tool for driving sales, rewarding customer loyalty, and enticing new buyers to your online store. However, simply creating coupons isn’t enough. You need to effectively showcase them to your customers so they’re aware of the available discounts. This article will guide you through various methods to display your WooCommerce coupons, ensuring maximum visibility and encouraging conversions. We’ll cover both built-in options and plugin-based solutions, allowing you to choose the best approach for your needs and technical expertise. Let’s boost your sales by making those coupons shine!

Main Part: Methods to Display WooCommerce Coupons

Several methods can be employed to show your WooCommerce coupons. Each has its own pros and cons, depending on your desired placement, customization level, and technical skill.

1. Default WooCommerce Coupon Field

The most basic and readily available method is the built-in coupon field within the WooCommerce cart and checkout pages.

• How it works: WooCommerce automatically includes a coupon field on the cart and checkout pages where customers can enter their coupon codes.
• Pros:
• Simple to use – no extra setup required.
• Default functionality, so it’s compatible with most themes.
• Cons:
• Doesn’t actively promote coupons; customers need to already know about them.
• Limited customization options.
• Doesn’t work on the product page itself.

2. Coupon URLs and Direct Links

Create a specific URL for your coupon. When a customer clicks the link, the coupon will automatically be applied to their cart (if applicable).

• How it works: The structure of the URL is `yourwebsite.com/?add-to-cart=PRODUCT_ID&coupon_code=YOUR_COUPON_CODE`. Replace `PRODUCT_ID` with the product’s ID and `YOUR_COUPON_CODE` with the coupon code you want to apply.
• How to find the Product ID: Navigate to your product in the WordPress admin area. The URL in your browser will contain `post=123`, where `123` is the product ID.
• Pros:
• Great for email marketing campaigns, social media posts, and direct advertising.
• Reduces friction – the coupon is automatically applied.
• Easy to track the effectiveness of specific campaigns.
• Cons:
• Requires manual creation of links.
• Not ideal for displaying multiple coupons simultaneously.
• Not directly on product or cart page.
• Example: Let’s say you have a product with ID `456` and a coupon code `SAVE10`. The URL would be `yourwebsite.com/?add-to-cart=456&coupon_code=SAVE10`

3. Using a WooCommerce Coupon Plugin

Several WooCommerce plugins offer advanced features Learn more about How To Sort To Newest Listed In Woocommerce for displaying and managing coupons. These plugins often provide greater flexibility and customization options.

• Examples of Plugins:
• Smart Coupons for WooCommerce: Allows for gifting coupons, creating gift certificates, and displaying coupons in various ways.
• Advanced Coupons: Offers BOGO deals, shipping coupons, and auto-apply coupons, alongside advanced visibility options.
• YITH WooCommerce Coupons Email System: Allows you to send automatic coupon emails based on customer behavior.
• Pros:
• Highly customizable display options (banners, popups, etc.).
• Advanced features like auto-apply coupons and BOGO deals.
• Often includes analytics to track coupon performance.
• Cons:
• Requires purchasing and installing a plugin.
• Can potentially add to your site’s load time if the plugin is not well-coded.
• Can have compatibility issues with some themes and plugins.

4. Custom Code (For Advanced Users)

If you’re comfortable with coding, you can customize the display of coupons by adding custom PHP code to your theme’s `functions.php` file or by creating a custom plugin.

• Example: Displaying a coupon message on the product page.

 add_action( 'woocommerce_single_product_summary', 'display_coupon_message', 15 ); 

function display_coupon_message() {

$coupon_code = ‘SUMMER20’; // Replace with your coupon code

$coupon = new WC_Coupon( $coupon_code );

if ( $coupon->is_valid() ) {

echo ‘

‘;

echo ‘

Use coupon code ‘ . $coupon_code . ‘ for ‘ . $coupon->get_amount() . ‘% off this product!

‘;

echo ‘

‘;

}

}

• Explanation:
• `add_action()`: This function hooks into the `woocommerce_single_product_summary` action, which displays content on the product page. The `15` is the priority.
• `WC_Coupon()`: This creates a coupon object from the coupon code.
• `is_valid()`: This checks if the coupon is valid.
• `get_amount()`: This retrieves the coupon’s discount amount.
• The rest of the code displays the coupon message with the coupon code and discount amount.
• Important: Always back up your website before making changes to the `functions.php` file. Incorrect code can break your site. Also, use a child theme to avoid losing customizations when the main theme updates.
• Pros:
• Maximum flexibility and control over the display.
• Avoids relying on plugins, reducing potential bloat.
• Cons:
• Requires technical skills (PHP, WooCommerce hooks).
• More time-consuming to implement.
• Discover insights on How To Hide Additional Information And Description Tab In Woocommerce Increased risk of errors if not done correctly.

Conclusion: Choosing the Right Method for Your Needs

Showing WooCommerce coupons effectively is crucial for maximizing their impact on your sales. The best method depends on your technical skills, desired level of customization, and marketing strategy.

• If you’re just starting out, the default coupon field and direct coupon links are excellent choices due to their simplicity.
• If you need more advanced features and flexibility, consider using a WooCommerce coupon plugin.
• For complete control over the display and advanced customization, custom code is the way to go, but only if you have the necessary technical expertise.

Regardless of the method you choose, track the performance of your coupons to see which ones are most effective and adjust your strategy accordingly. A/B testing different coupon display methods can help you identify the most engaging and conversion-friendly approach for your online store. Make sure that you highlight the value proposition of each coupon, making it clear how much customers can save. Good luck and happy selling!